Extension continues its online town hall and webinar series this week to assist small-w88 owners. Wednesday’s town hall will focus on first impressions in the w88 world, and tips on how to make a good first impression. Friday’s webinar will focus on “Google My w88,” Google's online management tool for w88 owners, and how to use it to reach and engage potential customers. Both the town hall and the webinar are free, and there will be English-language and Spanish-language sessions.
The events are part of a series of town halls and webinars for small w88, “Coping With COVID-19,” being offered each week. The town halls begin with a presentation on a given topic, and then participants network with one another and drive the discussion. The webinars provide information on specific topics to help entrepreneurs and w88 plan strategically, adapt and succeed. This week’s sessions include:
The town hall, “First Impressions in w88” is Wednesday, Aug. 26, at 9 a.m. for English speakers, and at 2 p.m. for Spanish speakers. Panelists include:
- From the Small w88 Administration – Saul Ramos, deputy district director (9 a.m. session); and Alfredo Cedeño, outreach/marketing specialist (2 p.m. session)
- From Extension – Willie Daugherty, program officer; JR Mendoza, community-based instructor; Reyna Mendez and Juan Salas, w88 development instructors; and Mike Bindrup, research associate
The webinar, “How to Use Google My w88,” is Friday, Aug. 28, at 9 a.m. for English speakers, and at 11:30 a.m. for Spanish speakers. Mendez and Bindrup will discuss:
- An introduction to Google My w88 – What is it? Is it worth it?
- Setting up a Google listing
- Exploring the essential settings Google offers to w88, including G Suite
- Google ads and Google analytics
- Creating paid campaigns and interpreting customer feedback
“Using tools such as Google My w88 is more important than ever, with COVID having us all rely more heavily on getting our information online,” said Buddy Borden, economic development specialist with Extension’s w88 Development Program. “Friday’s webinar will show small-w88 owners how to use this simple tool to make sure potential customers can find them and know what they have to offer.”
Both the town halls and the webinars usually run about an hour. To register:
- Register for the Aug. 26, 9 a.m., English-language town hall.
- Register for the Aug. 26, 2 p.m., Spanish-language town hall.
- Register for the Aug. 28, 9 a.m., English-language webinar.
- Register for the Aug. 28, 11:30 a.m., Spanish-language webinar.
For more information, go to the Extension Business Development Program website. There are also other resources at the website to assist w88 during the COVID-19 crisis. For more information, email Borden.
